Ida Zetterström is a Swedish drag racer who has rapidly ascended the ranks of European and American Top Fuel drag racing. Born 1994, in Stockholm, Sweden, and raised in the Åland Islands, she began her racing career at age eight in junior dragsters. She later transitioned to Super Street Bike racing, where she made history by becoming the first woman to win a Scandinavian Super Street Bike Championship in 2019 and the first to record a sub-7-second quarter mile run in 2020
In 2021, Ida earned her FIA Top Fuel license with the quickest-ever licensing pass in European drag racing history. By 2023, she dominated the European Top Fuel scene, securing the FIA European Top Fuel Championship with four wins and setting both the elapsed time (3.773 seconds) and speed (321 mph) records at Santa Pod Raceway.
Transitioning to the NHRA Mission Foods Drag Racing Series in 2024, Zetterström debuted with JCM Racing, reaching the semifinals at Brainerd International Raceway. She set new personal bests, including a 3.738-second run at the NHRA Finals and a top speed of 334.32 mph . Her exceptional performance earned her the "Best New Pro Talent" award from NHRA's National Dragster publication.
For this first helmet we painted for Ida’s debut into Top Fuel, we drew inspiration from her venom-themed helmets during her bike racing days. Ida wanted this helmet to pay homage to the original design while making a statement. The color scheme—red, white, and black—was chosen to match her look she’s ran for years, while the design itself embraced a cartoonish style, similar to her earlier themed helmets. To ensure it stood out from a distance, we went for a bold, almost jack-o-lantern-like feel, with the vibrant colors and exaggerated features making the helmet instantly recognizable on the track.